KALĀKATTĀ is a boutique design studio with expertise in branding, design and communication. It is a niche studio and strives to create exclusive work that adds value to a brand’s business through effective design.
Sonal Gadre-Shintre, the founder of Kalakatta Design Studio is a multidisciplinary award-winning graphic designer with a forte in logo design. With a decade of prolific experience in India, the USA, and Europe, she has developed a clean and clever design style with a keen eye for typography.
BRAND IDENTITY
Logo design, Brand Design Language, Brand Style Guide, Brand Architecture
PRINT & DIGITAL MARKETING COLLATERALS
Brochure, Catalog, White Papers, Annual Reports
Menu Card Design, Calendar Designs, Packaging Designs
Menu Card Design, Calendar Designs, Packaging Designs
MailChimp E-mail Marketing, Infographics, Data Visualization
WEBSITE DESIGN
Custom website design
Wordpress, Squarespace, Wix
EVENTS & EXHIBITION DESIGNS
Invitation, Save the date, Programs/Booklet, Banners, Tent Cards, Trade Show Booth Design, Audio-visual graphics, Giveaways
Our process
Phase 1
PLANNING
CREATIVE BRIEF | INTERVIEWS
This phase focuses on gathering information and establishing image criteria. We develop a creative brief after spending a great deal of time with the client to define the needs, objectives, and problems to be solved.
Phase 2
CONCEPT DEVELOPMENT
BRAND STRATEGY | BRAND NAMING/TAGLINE | BRAND ARCHITECTURE | BRAND PERSONALITY | BRAND POSITIONING
This phase results in a presentation showing the ideas, mood board, rough drafts that the design team feels are viable, appropriate, and meet the prescribed criteria.
Phase 3
DESIGN
BRAND IDENTITY | BRAND GUIDELINES & STYLE GUIDES | STATIONERY | PRINT & DIGITAL COLLATERALS | PACKAGING DESIGN | WEBSITE DESIGN | SOCIAL MEDIA GRAPHICS | EVENTS, EXHIBITION & ENVIRONMENTAL DESIGNS
At this stage, we refine the accepted approach & design, which may include layout format, typography, color, other elements and make the final presentation to the client explaining the refined applications.
Phase 4
IMPLEMENTATION & PRODUCTION
PRINT PRODUCTION | WEBSITE GO-LIVE | PRECISION & QUALITY CONTROL
Decisions on all related art direction, including commissioned illustrations and photography, typography, copywriting, layouts and digital files, and all other elements, are final at this point. Supervision is the key to this phase, it may be a matter of checking sample proofs, test prints, supervising the fabrication or manufacturing products, or launching a website.
