![](https://cdn.myportfolio.com/333d3805-ad7f-48f0-8291-3271191a2dc1/35332ad0-97b3-446b-9132-9ea77d741602_rw_3840.jpg?h=25aef083ab839220d2a4f26d798d621b)
BACKGROUND
Patrick Carroll is an American entrepreneur, philanthropist and CEO and Founder of Carroll, a prominent real estate investment company
THE TASK
To create a personal brand identity for this highly successful personality
THE SOLUTION
We devised a brand identity that was stylish, refined and understated. We brought out a feeling of success and wealth through stylish and impactful imagery. The typeface is bold, masculine and contemporary that’s recognisable and readable from a distance. The two toned colour palette complemented the typeface and helped us establish class and refinement without being over the top.
Role: Graphic Designer | Agency: Alpine Creative Group
![](https://cdn.myportfolio.com/333d3805-ad7f-48f0-8291-3271191a2dc1/86c4ff17-15ed-4a04-a0e3-806efdcec998_rw_3840.jpg?h=8a36095f3b4978b7a9d2742e4a19f642)
![](https://cdn.myportfolio.com/333d3805-ad7f-48f0-8291-3271191a2dc1/adf78d5a-132e-4579-8227-d8058b537f4c_rw_3840.jpg?h=2eea8557fb0e609f9de6518404e4bf87)
![](https://cdn.myportfolio.com/333d3805-ad7f-48f0-8291-3271191a2dc1/078f9151-9d0d-47de-a020-17550ed4b43e_rw_3840.jpg?h=b1ed59d430044bdeb54598cef0a7c285)